International Franchising: Al Jomaih and Enterprise Holdings Artwork

SLU International Business Now: Conversations That Matter

This podcast series has been developed by the Boeing Institute of International Business in the Chaifetz School of Business at Saint Louis University to extend the impact of our programs. In this series, critical thought leaders from around the world address current key business issues. Series guests share their expert perspectives on a variety of topics ranging from post-Brexit Europe to Covid Market Recovery, Geo-Economic Strategies, the Green Deal, and much more. Through the Podcast format, these unique business conversations will reach beyond the classroom to a global audience. Academic and business listeners will have immediate access to first-hand insights and assessments, with the aim of promoting future discussion across these listener communities and encouraging community action. To learn more about the Boeing Institute of International Business and international business academic programs in the Chaifetz School of Business at Saint Louis University, please visit biib.slu.edu.

All Episodes

SLU International Business Now: Conversations That Matter

International Franchising: Al Jomaih and Enterprise Holdings

April 03, 2023 • Boeing Institute of International Business • Season 2

Featuring Ahmed Al Lawendy

Franchising can help a business successfully enter new markets by leveraging the market knowledge, and expertise of the franchise partners. At the same time, compatibility is seen as an important characteristic for long term franchise success. Join host Gene Cunningham for a special conversation with Ahmed Al Lawendy to hear how Al Jomaih Holdings of Saudi Arabia and US-headquartered Enterprise Holdings created a successful vehicle leasing franchise in Saudi Arabia and expanded into additional markets.

Ahmed was formerly the Chief Operating Officer for AJAR (Al Jomaih Auto Rent). He oversaw the operations for AJAR, the Master Franchisee for Enterprise, National, and Alamo vehicle leasing in GCC countries, Jordan, Lebanon and Austria.

Host Gene Cunningham is a faculty member in the Chaifetz School of Business at Saint Louis University and a retired aerospace executive with a 41-year career in international business, strategy, and operations.

Ahmed Al Lawendy: LinkedIn
Gene Cunningham: Linkedin